Green-orange on the 1st
New GO look
As part of our brand strategy, we have also been using the protected green-orange colour combination in our groundcare and hoeing division since December 2024. This step was introduced to standardise the colours of our entire product portfolio with the aim of creating a uniform external appearance and therefore greater recognition of the AMAZONE brand worldwide.
For over 40 years we have been successfully represented on the market by high-quality products
in the groundcare sector. Previously in green and beige, our mowers are valued by local authorities and service providers for their versatility and reliability. The new green-orange colour scheme not only gives the equipment a striking visual change, but also new dynamic lines.
Schmotzer Hacktechnik, which has been part of the AMAZONE Group since 2019, has so far offered machines on the market in the blue-orange colour combination.
In future, however, the new green-orange look will also be used here. This change emphasises the association with the AMAZONE family and underlines the synergies between our product lines.
The Schmotzer Hacktechnik brand will be absorbed into the AMAZONE brand. This will enable us to position the machines even better internationally as well as benefit from the high profile of our green-orange brand image.