Aug 26, 2024

1st place: Innovation Champions 2024

AMAZONE is Germany's most innovative medium-sized company  


AMAZONE is the most innovative medium-sized company in Germany. This was the conclusion of a study conducted by Munich Strategy in conjunction with the magazine WirtschaftsWoche. In the recently determined ranking, the family-owned company Amazone was ranked number 1. 


"We are very proud that Amazone was able to take 1st place in this important ranking. It is a recognition of our efforts to always offer our customers innovative products," say the two Amazone CEOs Christian Dreyer and Dr Justus Dreyer.

With a strong focus on research and development as well as working in partnership with farmers and contractors, the company aims to help ensure that agricultural businesses can continue to be future-proof and sustainable. To this end, Amazone is constantly endeavouring to further develop its products and find innovative solutions for the major challenges in agriculture. In addition to technical progress, the company relies on digital and AI-supported technologies that enable optimum adaptation to the climate, soil and plant conditions. The core objective for modern agriculture, and therefore for Amazone, is to conserve valuable resources and to reduce inputs whilst ensuring a high level of yield. To fulfil this claim, Amazone invests a lot of energy and know-how in the implementation of its innovative ideas.

These numerous innovations show that Amazone is constantly looking for new ways to improve agriculture as part of the world's food supply. Innovation is anchored in the company's DNA and has confirmed the company’s leading position for over 140 years. "The results of this study motivate us to develop our innovative strength even further. Our sincere thanks go to our employees, whose creative ideas are constantly providing new impetus, and for putting them into practice. We also value the trust given and the cooperation with our customers and partners, who provide us with practical suggestions," emphasise the Dreyers.


About the study

The renowned consultancy firm, Munich Strategy, analysed the innovative strength of 4,000 German companies in the ranking process. An innovation score evaluates the innovative strength and economic performance of those companies.

Further information


The two chairmen of the Amazone management board, Dr Justus Dreyer (left) and Christian Dreyer (right), are delighted to receive the award for the most innovative medium-sized company in Germany.